Measure Campaign ROI

Drive Zero-Party Data Collection

Drive data acquisition

 

From the smallest ad unit to the largest screen, Wayin has the interactive experience campaign types, complemented by zero-party data capture mechanics to provide the value exchange needed to collect zero-party data at speed and scale in an omni-channel world.

 

60%

Conversion Rate for wayin powered Data-Centric Campaigns

81%

of marketers say declared data drives strong roi

92%

of marketers believe zero-party data is critical to their growth

How Hawaiian Airlines Achieved 60% Conversion Rate And 900,000 Entries

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HOW SCRIPPS COLLECTED OVER 300 MILLION CAMPAIGN ENTRIES

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Reduce Costs

Reduce Costs

 

Slash marketing waste, and easily and rapidly deliver multiple campaigns.

 

40%

Marketing budgets wasted on non-working media

£3.5m

Vodafone saved in campaign costs over 6 months

98%

reduction in build costs from a single campaign

5 WAYS TO REDUCE MARKETING CAMPAIGN COSTS AND MAKE ROI

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HOW A LEADING MEDIA GROUP LEVERAGED WAYIN TO REDUCE COSTS & MAKE ROI

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Let Customers Tell Your Story

Let Customers Tell Your Story

 

Retain customers, boost loyalty and curate UGC to turn your fans into your biggest advocates.

 

29%

higher web conversion when using ugc

84%

Millennials Say UGC Influences Why They Buy

92%

Consumers Trust Peer Reviews Over Any Form Of Advertising

HOW TO DRIVE LOYALTY THROUGH INTERACTIVE MARKETING EXPERIENCES

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MUJI INCREASES SOCIAL ORGANIC REACH FROM UGC PRODUCT MARKETING CAMPAIGN

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Increase Revenue

Increase
Revenue

 

Increase the propensity to purchase and ramp up awareness before a product launch.

 

19.2%

increase in sales from earned content campaign for Camelbak

38:1

ROI achieved from interactive ad campaign for global airline

25%

increase in ad-revenue for global media company

CAMELBAK INCREASES BOTTLE SALES BY OVER 19% WITH COLORFUL UGC PHOTO CONTEST

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BESTDAY.COM AND MARS DRIVES PRODUCT SALES WITH CROSS-CHANNEL COUPON CAMPAIGN

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Boost Engagement

Boost
Engagement

 

See an uptick in conversions and encourage interaction will value exchange mechanics that incentivize engagement

 

20%

increase of re-engagement levels

22%

uptick in Instagram followers

52%

Bauer Media conversion rate for Wayin powered ad units

How Bauer Media Achieved 52% Conversion Rate For In-Ad Units And Won Digital Product Of The Year

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AD-APOCALYPSE: WHY BRANDS WON’T SURVIVE WITHOUT INTERACTIVE EXPERIENCES

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Start delivering ROI today

 
 
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Start delivering ROI today

Request Demo