Retail Marketing Then & Now

Retail Marketing: 6 Do’s and Don’ts for the Digital Era

Suzanne Moore Retail 0 Comments

Leveraging user-generated social content in marketing campaigns can be a powerful way for retailers and CPG brands to expand reach, build loyalty and create an engaging two-way conversation with consumers. Here are 6 “do’s and don’ts” to help marketers create impactful campaigns by using social chatter to reach shoppers.