Data acquisition is an integral component of any organization’s go-to-market strategy. It’s the mechanism that keeps the wheels turning – without it, marketers have no one to market to, and sales teams have no one to sell to.
But other than shouty call-to-actions saying ‘give us your email address’ or purchasing hit and miss third-party data sets, how do businesses fill their CRM’s with high-quality data? The answer, is fun, interactive quizzes, that encourage audience participation and acquire valuable data as well as rich audience insights.
Wayin lets you manage multiple brands, in numerous territories with no IT skills necessary. Localizing marketing campaigns at speed and scale and allowing you a constant stream of consistent, qualitative data.
63% OF CMOS SAY DATA ACQUISITION IS THEIR NUMBER ONE PRIORITY IN 2018
QUIZ CAMPAIGN MARKETING – DATA COLLECTION DOESN’T HAVE TO BE DULL
Here we’ll take you through 14 data focused reasons to choose the Wayin App Store to hit your acquisition goals, as well as boosting engagement and increasing conversions.
What’s more, by leveraging the ability to share and reuse any quiz campaign, publishing and localizing to any brand or market, Wayin quizzes can help you slash marketing campaign costs. With Wayin, if it’s digital, it’s covered.
- 6 quiz campaign experiences to choose from
- Localize to any brand or market
- Publish to any owned, earned or paid channel
- Boost opt-ins and registrations
- Break data silos
- Fully GDPR compliant
- And much more…