Scott McNealy On CNBC: Digital Ad Space A ‘Brutal Game’

Jack OldhamLast Updated: News, trends

Watch Wayin’s Chairman and Co-Founder, Scott McNealy as he discusses why the digital ad space is brutal if you aren’t Facebook and Google. Scott also discusses how the current status quo isn’t serving advertisers as well as it should.

“It’s kind of a black box, and advertisers I talk to — the big brands — are very frustrated” McNealy said. “They’re not getting the data back.”

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For marketers and ad funded businesses that want to know more about how the current ‘Ad-apocalypse’ is going to force innovation in digital advertising, check out our latest on-demand webinar ‘The Final Frontier of Marketing Waste’.

On-Demand Webinar: The Final Frontier Of Marketing Waste

Listen to Wayin Founder; Scott McNealy and CEO; Richard Jones discuss new and innovative ways to deliver interactive experiences

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