Extend the impact of
real-time events

Integrate authentic consumer content across
live campaign destinations.


Over 0%

of marketers use real-time marketing to build customer relationships

1 in 0

marketers say real-time marketing must happen in seconds

Only 0%

of brands said they can respond to breaking news and events in less than a minute

 

Seize the moment

Capture fleeting moments and transform them into live campaign experiences that create lasting impact. Whether it’s using participatory social polling to make your audience part of the action or integrating real-time user-generated content into a traditional media placement, the Wayin Campaign Experience Platform opens up a world of possibilities.


 
Blizzard GamesCom Event

Live events with lasting impact

Event marketers can use a variety of participatory elements to increase event attendance and drive audience participation before, during and after events.

  • Real-time social walls, visual displays and dynamic polling
  • Geo-targeting, audience identification and analysis
Blizzard GamesCom Event

Live events with lasting impact

Event marketers can use a variety of participatory elements to increase event attendance and drive audience participation before, during and after events.

  • Real-time social walls, visual displays and dynamic polling
  • Geo-targeting, audience identification and analysis

Turn spectators into participants

Sports organizations and conference organizers create customized in-venue experiences to drive audience participation.

  • Hashtag campaigns encourage fans to create and share content
  • Real-time fan content is displayed on scoreboards, jumbotrons and high-definition screens
Denver Broncos Jumbotron
Denver Broncos Jumbotron

Turn spectators into participants

Sports organizations and conference organizers create customized in-venue experiences to drive audience participation.

  • Hashtag campaigns encourage fans to create and share content
  • Real-time fan content is displayed on scoreboards, jumbotrons and high-definition screens
Best Buy In-Store Experience

Influence the in-store path to purchase

Retailers can create “digital-meets-physical” experiences to acquire audience preferences and influence the path to purchase while enhancing the in-store experience for shoppers and visitors.

  • In-store polls and touchscreen displays collect data
  • Trending boards influence purchases
Best Buy In-Store Experience

Influence the in-store path to purchase

Retailers can create “digital-meets-physical” experiences to acquire audience preferences and influence the path to purchase while enhancing the in-store experience for shoppers and visitors.

  • In-store polls and touchscreen displays collect data
  • Trending boards influence purchases

Break news faster

Broadcast teams can find and display breaking trends and real-time social insights to share stories as they unfold.

  • Surface user-generated images and viewer feedback
  • Broadcast API integrates directly into the workflow
The Weather Channel
The Weather Channel

Break news faster

Broadcast teams can find and display breaking trends and real-time social insights to share stories as they unfold.

  • Surface user-generated images and viewer feedback
  • Broadcast API integrates directly into the workflow
Coca-Cola

Ads that stop traffic

Static billboards are easy to overlook, no matter how creative they are. Transform traditional out-of-home (OOH) advertisements into memorable experiences that drive brand loyalty and top-of-mind awareness.

  • Consumers use a hashtag for a chance to be featured on digital billboards
  • Brands acquire UGC and advocacy
Coca-Cola

Ads that stop traffic

Static billboards are easy to overlook, no matter how creative they are. Transform traditional out-of-home (OOH) advertisements into memorable experiences that drive brand loyalty and top-of-mind awareness.

  • Consumers use a hashtag for a chance to be featured on digital billboards
  • Brands acquire UGC and advocacy

Bring Your
Venues To Life

Integrate mobile engagement, user-generated content and digital displays to seamlessly enhance the traditional experience for digital consumers in-venue.

  • Encourage interaction and increase length of stay
  • Capture data on visitors
The Weather Channel
The Weather Channel

Bring Your
Venues To Life

Integrate mobile engagement, user-generated content and digital displays to seamlessly enhance the traditional experience for digital consumers in-venue.

  • Encourage interaction and increase length of stay
  • Capture data on visitors

Get Inspired

Our favorite live campaign experiences

Blizzard Drives Worldwide Reach at GamesCom Event


  • 1M+ real-time fan interactions around the globe
  • 340k+ live attendees

CNN Creates Top-Trending News Coverage


  • 23K hashtag mentions in 48 hours
  • #1 trending conversation in US and worldwide

Ripley’s Creates Digital-Meets-Physical Experience


  • 20% uptake in visitors using in-app campaign in-venue
  • 16 different digital activations

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